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E-commerce during COVID-19: Entrepreneur responses to changes in consumer behavior

May 10, 2021

Join us for an insider look on how a few of Austin’s top CPG companies innovated and adapted after COVID-19 drastically shifted consumer behavior.

What's Inside?

  • Digital-first brands and brand differentiation in a digital landscape
  • Marketing impulse foods in the COVID-19 shopping environment
  • Inventory management and dealing with unexpected shifts in supply and demand
  • Proactive risk management and balancing business objectives
  • Human-driven customer service, managing expectations
  • ... and much more! 

Note: This is a recording of the UT Nutrition Institute's 2nd Annual Taste of Texas event that took place on October 2nd, 2020.

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